Data Accuracy, Completeness, and Timeliness are the Keys to Successful Channel Data Management
To achieve these goals, channel managers must have a single system of truth that unifies information from all channel activities to support their decisions. This decision-grade data should be used for all downstream revenue management applications for sales commissions, incentives and rebates, royalties, and revenue recognition. This means one secure system for global channel data collection, unified reference data, and robust best practices for data processing, analytics, and business intelligence.
If channel data are managed via separate spreadsheets, the sum of the parts can never add up to provide a single, unified system of record. The patchwork approach will always have information gaps and inaccuracies that take time, resources, and people to resolve. This invariably leads to suboptimal results such as revenue leaks, excess inventory, missed sales opportunities, incentive overpayments, and partner dissatisfaction.
Every channel-centric company needs complete faith in the data being analyzed. Incent4 provides revenue quality channel data with unmatched reporting accuracy and transparency, fully auditable to the transaction source.